What Mimi Keeps Seeing: Sea Bags

Sea Bags. Cool idea but over priced and over hyped.

This company based in Portland, Maine started in 1999. They make cute tote bags out of recycled sails (as in sailboats). They make a killing on them, too, since the sails are recycled and donated and the bags run somewhere between $95 and $145. For people who want a little taste of New England, they're a huge hit. I'm just tired of seeing press about them EVERYWHERE!

Sure they're durable, waterproof, and you can throw them in the washing machine. But should they cost so much money? Maybe they DON'T cost a lot of money and I'm just poor. If that's the case let me know and I'll stop complaining.

I just feel like the constant press (they are being featured in the October issue of the new Maine magazine -- of course) and the fact that you can get one pretty much anywhere these days (I saw them at a couple shops in Bar Harbor on Sunday) takes the special-ness out of them.

As a business they are doing everything right to make money. Great PR (they've been featured in magazines like Vanity Fair, Elle, and Lucky) and they are getting their product out to the people. But I think this overhaul of their product is too much. Sure, get the word out there...brand yourself...but don't overdo it to the point of saturation. Hopefully they won't turn into another fad.